In this episode, get a masterclass in marketing with Marc Binkley, an innovative marketing executive with more than 25 years of experience in delivering growth. From the fundamentals of marketing and testing to market segmentation and the challenges of speaking to the right audience, Marc provides you with plenty of core insights to make sense of marketing concepts. Marc explores the psychological aspects of influence and the importance of understanding consumer behaviour as foundations for every decision a marketer makes. Don’t miss this episode if you want a fast-paced, information-rich masterclass.
Read MoreIn this episode, you’ll hear from serial entrepreneur and small business advocate Bill Murphy. Not only has Bill founded multiple companies, but he is also a passionate venture capitalist as CEO of Gremlin Ventures and CEO of William Murphy Investments. Bill is currently involved in a few intriguing ventures, including huumans and Quota, both of which aim to support small and medium-sized businesses (SMBs) in Canada and beyond. With a background in helping small businesses and a knack for utilizing data effectively, Bill is here to dive into the fascinating world of startups, technology, and their impact on SMBs.
Read MoreIn this episode, you’ll hear from serial entrepreneur and small business advocate Bill Murphy. Not only has Bill founded multiple companies, but he is also a passionate venture capitalist as CEO of Gremlin Ventures and CEO of William Murphy Investments. Bill is currently involved in a few intriguing ventures, including huumans and Quota, both of which aim to support small and medium-sized businesses (SMBs) in Canada and beyond. With a background in helping small businesses and a knack for utilizing data effectively, Bill is here to dive into the fascinating world of startups, technology, and their impact on SMBs.
Read MoreIn this episode, dive deep into the energy world and all of its complexities with Emily Kyne, Vice President of Commodity Strategy and Trade Analytics at ARM Energy. We explore hot-button topics, including NIMBYism (not in my backyard) surrounding nuclear and wind energy projects to the challenges of transitioning to renewable energy, we unpack it all. Emily also discusses the intricacies of the power grid, balancing supply and demand, and the role of natural gas in maintaining stability during peak times. Emily reflects on the interdependencies involved and the difficult decisions we face in balancing quality of life with the need for energy.
Read MoreIn this special episode, Tyler turns the tables and is joined by his co-founder, Chad Kroeker, to be interviewed by their good friend and fellow marketer, Scott Martin, about their entrepreneurial journey. As partners, Tyler and Chad are yin and yang, balancing financial stewardship and pragmatism against creativity and innovation. Their ability to focus on their strengths has resulted in a successful growth trajectory. Tyler and Chad delve into the fifteen-year journey that led clearmotive to become the best version of itself They share how they stopped chasing awards and focused on what they were truly exceptional at: marketing operations and high-volume hardworking creativity.
Read MoreIn this episode, hear from CEO and Owner of Basecamp Resorts, Sky Mitchell, on the unique challenges of building a hospitality brand in one of the world’s most coveted regions — the Canadian Rocky Mountains. With properties spanning from Kananaskis to Golden, Sky recognized a gap in the market for a brand tailored to the outdoor enthusiast, offering an experience beyond what major hotels or typical short-term rentals provide. Fortunately, others saw her vision, too. Tune in to discover how leveraging community and a collective vision can help you create something truly unique and essential.
Read MoreIn this episode, discover how to integrate community into your business with Alex Putici, Founder of Work Nicer. Since its inception in 2015, Alex could not have predicted the profound changes the global pandemic would bring to the dynamics of work. Facing these challenges, Alex delves into how Work Nicer matured and underwent a total transformation to ensure uninterrupted services and community benefits for its members. He also discusses the evolving "work-from-anywhere" trend and how individual choice in work personalization can lead to enhanced productivity the next day.
Read MoreIn this episode, discover President & CEO Matt Faure’s mission to lead Trimac Transportation through a three-pillar digital transformation while being North America’s safest, most efficient bulk trucking company. Matt recognizes that safety is not just a requirement but a social responsibility to ensure the well-being of everyone involved. Matt shares insights on the importance of safety in transportation, the role of technology in driving innovation, and the transformative journey Trimac embarked on. From the need for continuous improvement to optimization challenges, this episode will provide valuable insights for anyone interested in digital transformation.
Read MoreIn this episode, get a clear view of how to affect real change in massive systems, like industries such as manufacturing and energy. You’ll learn from Tom McCaffery, Executive Director Policy and Engagement at Emissions Reduction Alberta (ERA). An eternal optimist, Tom brings a bullish outlook on ESG initiatives and the benefits of investors caring about net-zero goals. Prior to his work at ERA, Tom noticed disparities in regulations affecting the steel manufacturing industry and wanted to understand why from an economic development perspective, which led him to play a role in establishing the Alberta Manufacturing Innovation Accelerator which evolved into Growth Catalyst. With extensive experience across multiple industries, Tom brings an insightful and refreshing perspective to the sustainability conversation.
Read MoreIn this episode, hear from Scott Kaplanis, Managing Partner at GroundBreak Ventures, a Toronto-based property tech VC firm that zeroes in on early-stage investments, revolutionizing our living and working spaces. Scott gives us a peek into the workings of their current Fund 1 deal flow, and shares plans for Fund 2, developed in partnership with HGTV’s The Property Brothers. This new fund will squarely aim at supporting companies that are reshaping homes to be sustainable, affordable, adaptive, and connected. Additionally, Scott sheds light on GroundBreak Ventures’ approach to investing and selecting companies, offering a timely reminder: don’t try to be everything to everyone.
Read MoreIn this episode, learn about the energy transition in Alberta with Dan Balaban, Executive Chair & CEO of Greengate Power. This local company has invested $2BN into renewable projects, including the province’s largest wind farm and the largest solar energy projects in Canada (at the time of development). Dan explains how Alberta has always been an innovative early adopter - even when Greengate was founded in 2007, there were already wind projects in the province, but Greengate wanted to up the ante and deliver narrative-changing projects, massive in scope and scale. Tune in to discover the future of energy in Alberta and beyond.
Read MoreIn this episode, hear from Calgary icon, Chief Laundry Folder and Co-Founder of Local Laundry, Connor Curran. He joins the show to discuss the recent trademark dispute they faced against a corporate giant - Wal-Mart. Their David and Goliath story will inspire you to stand up for what’s right, remind you of the power of community, and arm you with the knowledge to safeguard your creative ideas against the mightiest of foes.
Read MoreIn this episode, welcome Jeremy McCrea, Director of Equity Research at Raymond James Ltd. back to the show as we dial in on the energy markets since we last spoke. Jeremy provides an update on the optimism in Western Canada and the increased focus on liquefied natural gas (LNG) as companies look to become bigger through consolidation, providing them better access to debt, capital markets, and the ability to withstand inflationary pressure. Jeremy also updates you on exciting innovations in the Western Basin, including new drilling technology and completion technology that will unlock historical plays.
Read MoreIn this episode, join us as we delve into the art of raising funds to fuel expansion with Steve Vander Meulen, CEO and Co-Founder of WaitWell. Their remarkable growth can be attributed to three core principles that underpin their every move: customer-centric development, data-driven decision-making, and optimizing service delivery. This laser-focused strategy allowed WaitWell to swiftly introduce a most-loved-product to the market, continuously refining it based on valuable customer feedback. Tune in to gain insights into unlocking fresh growth opportunities for your business, all while gaining valuable insights on the intricacies of fundraising.
Read MoreIn this episode, get a behind-the-scenes look at large-scale philanthropy with Erika Maravei, Senior Philanthropy Officer at the Alberta Cancer Foundation. She is currently deploying a $215M capital campaign in partnership with the University of Calgary and Alberta Health Services designed to take facilities from a standard of care to a centre of excellence through innovative research and technology. As a former salesperson, Erika showcases how sales and philanthropy intersect and how a passion for solving problems is beneficial in both roles. If you’re considering a pivot into non-profit or you simply want to brush up on your ability to drive impact, this episode is a must-listen.
Read MoreIn this episode, learn from Rob Wildeboer, Co-Founder and Executive Chair of Martinrea International Inc., a global automotive parts supplier known for rapid growth and diverse product offerings, from lightweight vehicle structures to crucial fluid delivery systems. We explore this dynamic automotive company’s response to challenges like strikes, economic shifts, fuel price fluctuations, and the impacts of events like COVID-19 and 9/11. Rob shares unique insights into navigating an industry with soaring demand and tight inventory. Plus, discover how, with a global team of over 19,000 employees, Rob fosters a unified workplace culture transcending borders. Learn about Martinrea's approach to positioning itself as a local entity in each operating country to inspire pride and relatability among its workforce. Explore how this cultural connection drives enhanced business outcomes.
Read MoreIn this special episode, hear about carya Calgary from Tiffany Stevenson, Director of Social Impact, and learn how their upcoming Top Chef challenge is a fun way to engage the community and raise valuable donations. With deep roots in Calgary, carya has supported Calgarians since 1910 through comprehensive and free programs and services. Tiffany explains how the Top Chef Competition at carya is an exciting event that brings together local influencers and culinary professionals to showcase their talent and raise awareness for mental health in the community.
Read MoreIn this episode, learn about the investment ecosystem on the prairies from Jacques LaPointe, Co-Founder and Director of Metiquity Ventures Fund I. Metiquity helps companies with zero or no revenue build capital strength while also advising the founders on the startup journey. While there are plenty of opportunities across North America for companies delivering seven figures in revenue, there are significantly fewer for early-stage companies. Jacques explains why Metiquity decided to zero in on this gap and shares his expert perspective on the changing investment landscape on the prairies and why local, high-net-worth individuals are needed to inject capital into our growing marketplace of companies.
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